SEO - HZAD Specializing in official website SEO, search environment management, vertical platform marketing, event marketing

Service Applicable Scenarios

Application Platform

Comprehensive coverage of major search engines at home and abroad

The world's largest Chinese
search engine
Chinese users search engine of choice
Global third-generation interactive
search engine
Connect with WeChat, Zhihu and other platforms
Covers more than
300 million users
The second largest PC search engine
The second largest mobile search
engine in China
Focus on the mobile search market

Why Seo Is Important?

80%

More than 80% of Internet users

Is it through search engines And access to data and information
70%

More than 70% of users

You will click the home page link of the search resultsFind the required data and information
20%

Less than 20% of users

Click on the second page of the search results Or continue looking for information on page 3
61％

61% of marketers

Said that improving SEO is their most importantmarketing strategy

Service Introduction

Continuous drainage makes it easy for buyers to find you

Screening Keywords

【Brand Words】Website brand, corporate brand, product brand and derivative words

【Hot Words】Indexes and keywords with high popularity

【Industry Words】Keywords frequently searched by visitors of specific industries

【Long-tail Words】Keywords with prefix or suffix derived from hot words, industry words and brand words
Optimization of Keywords

Determining the distribution of the keywords to be optimized on the page

Adjusting on the keyword distribution density rules on the page

Original rules for renewable contents on the website

Fundamentals of internal and external links

Titles, keywords, descriptions, tags, redundant

codes and other optimization operations and optimization effects
Optimization Effects

Baidu search engine snapshot ranking homepage

24 hour online to avoid customer loss

Driving cost of long-tail keyword effect

Avoid malicious clicks to save costs

Highlight corporate brand image

Eight Steps Of SEO Optimization

Website Diagnosis

Diagnose the contents on the website, improve the speed, and eliminate potential technical hazards.
Site optimization

Optimize the tags on the website to make them more conducive to search engine screening.
competitor analysis

Analyze the competitors, and formulate targeted promotion strategies with information of traffic and keywords.
Keyword analysis

Research on suitable keywords and distribute them on the website reasonably.
Page optimization

Optimize website pages, tags and content to make them more in line with the screening and ranking rules of search engines.
Content output

Optimize the content on the website to make it more attractive.
advertorial output

advertorial output
analysis report

analysis report

1

Website Diagnosis

Diagnose the contents on the website, improve the speed, and eliminate potential technical hazards.

2

Site optimization

Optimize the tags on the website to make them more conducive to search engine screening.

3

competitor analysis

Analyze the competitors, and formulate targeted promotion strategies with information of traffic and keywords.

4

Keyword analysis

Research on suitable keywords and distribute them on the website reasonably.

5

Page optimization

Optimize website pages, tags and content to make them more in line with the screening and ranking rules of search engines.

6

Content output

Optimize the content on the website to make it more attractive.

7

advertorial output

Improve the popularity of the company’s website and brand recognition through professional copy-writing.

8

analysis report

通过月/Have in-depth knowledge through the monthly/quarterly analysis reports, know the overall data and the organic search situation, and produce suggestions for future improvement.

Cases

JBL Wireless Headset

JBL is the world's largest professional speaker manufacturer, and will launch its new T280 TWS true wireless headset in June. The difficulty is that May-June is the key announcement period for digital electronic products, and competition is severe. We lock the marketing platform on social media based on brand attributes and needs, and use a series of marketing methods design, KOL evaluation, information flow advertising, WeChat official account and community, PR drafts and a series of resource combinations to lock the target customer group , To promote the purchase conversion of potential and loyal users of the brand.

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